Product Marketing Specialist

New York, United States · Marketing

Description

ActionIQ is the next-generation data infrastructure for the CMO. Combining data management, customer insights, and marketing activation into a single solution for the first time, ActionIQ approaches marketing data in a stunning new way. By empowering marketers with all of their data connected on a single platform, ActionIQ delivers an accelerated way to turn insight into action. The team behind ActionIQ brings years of innovative technology breakthroughs and a vision to help marketers finally get the solution they need.

We are looking for a prolific and talented product marketing manager well versed in B2B2C enterprise martech and big data to drive go-to-market strategy and execution for our Enterprise Customer Data Platform. This role will cover a wide scope of product marketing initiatives including marketing intelligence, messaging and positioning, sales enablement, product launch and go-to-market strategy, and thought leadership development. Your ultimate goal is to communicate the product’s value to the market and key stakeholders (both internal and external).

Reporting to the VP of Marketing, the ideal candidate will be a self-starter that can hit the ground running to help shape, launch and market our platform as we continue to change the dynamics of customer-centric marketing. We are anxious to speak to those with the intellect, innate motivation, and project management skills to conceive marketing programs, get organizational buy in and execute on their ideas. If you have a background in B2B2C enterprise martech, big data and analytics, and a passion to evangelize technology that drives business value, reach out to us!

This role is an integral component of the company’s success; the ability to communicate well and synthesize complex and abstract ideas into simple language (align capabilities to business value, and drive messaging internally and externally) is invaluable. This is a critical role in a fast-paced, entrepreneurial organization and requires a high-energy person that can operate in a dynamic environment. Big picture, critical thinkers that are able to operate with ambiguity yet always deliver on time and on budget will thrive.


Requirements

Education & Background

Knowledge and Skills

Benefits

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